There are many ways fans can celebrate Western Bulldogs captain Bob Murphy’s 300th game this weekend, whether that from Bob’s Bay at Etihad Stadium, from the couch, or with some exclusive #Bob300 merchandise.

There are key rings, t-shirts, lithograph’s, stubbie holders, coffee mugs, the list goes on, but the jewel in the merch grown has to be the specifically designed guernsey that all players will wear on the weekend, complete with a collar.

Yes a collar.  It was the one thing that the captain insisted he wanted added to the 300th game merchandise range, he told media on Tuesday.

“The biggest input I had was that I wanted a collar on the jumper, Murphy said.

“They were my memories as a kid of watching footy in the nineties. 

“The Ablett’s and Carey’s and Beveridge’s running around with collars on their jumpers. That was just a tiny little thing I wanted to be a part of it.”

For a the full range of #Bob300 merchandise, visit the Bulldogs Shop by clicking here.