The Western Bulldogs are setting aside events of three weeks ago and three years ago as they ride their barnstorming form into the finals.
There are all sorts of good omens and no shortage of momentum for the Bulldogs, but midfielder Lachie Hunter says that will count for nothing in Saturday's away elimination final against GWS.
"Don't worry, that won't be lost on us. There's no doubt, we know nothing is for granted this time of year," he said.
The Bulldogs won seven of their last nine games to make the top eight, including a thumping win over GWS three weeks ago, also at Giants Stadium.
They finished seventh, just as they did three years ago before winning their drought-breaking premiership.
Then last Saturday, racehorse Super Seth further boosted morale at Whitten Oval when he saluted at Caulfield.
Hunter is in a syndicate of current and former Bulldogs players who part-own the three-year-old colt.
"Hopefully it's a good sign of things to come," Hunter said.
The 2016 premiership player is drawing no parallels with their last finals series, noting less than half of Saturday's team would have played in the Grand Final.
"It is a good story, because of how it finished, but we probably won't be touching on it as a group," Hunter said.
"Most guys don't have a great recollection of it, because they weren't involved, so although some of us will have it in the back of our heads, it's not something that will be touched on."
Hunter also notes that GWS will have a much different team to round 22, with several stars returning from injury.
But one constant at Whitten Oval remains Dale Morris.
Even though the much-admired defender announced his retirement last Friday, he is still leading the way.
"You wouldn't be surprised to know he hasn't had a day off since he retired," Hunter said.
"He came to the VFL the day after and I've seen him every day since then.
"Nothing different with Moz - he's obviously in great spirits around the club.
"He's been an awesome figure to look up to since I've been here ... no one's telling Moz to go home, he'll be the first in and the last out, like he has been his whole career."